Your account will be suspended and/or deactivated. How Artist Imposters and Fake Songs Sneak Onto Streaming Servicesħ Amazing Tips for Engaging Fans on Social Media Protecting Rightsholders from Fake Artists Then, you’ve lost your reliability and any opportunities that could have transpired had you just been honest and worked for real fans like everyone else. When labels see you’ve faked your thousands of “listeners”, they share that info with the industry. It’s not hard to tell if your streams are fake, and when they are, boy does it look bad. Higher numbers don’t equal more talent, and everyone knows it. So if the numbers are being sabotaged by fake streams, real musicians with honest streams don’t get the money they deserve.Īccording to Rolling Stone, “three to four percent of global streams are illegitimate streams…That’s around $300 million in potential lost revenue moved from legitimate streams to illegitimate, illegal streams.” // To learn more about just how deeply this affects artists all over the world, check out the article here. Streaming services operate with a system called a “shared pool” model, which splits all income according to the total number of streams accrued. It steals rightful revenue from other independent artists. On that note, this post breaks down the biggest issues that streaming fraud causes in this industry and how, whether intentional or by accident, doing so can hurt your career for years to come.
SOUNDCLOUD BOT BLACKHATWORLD MANUAL
Of the most common, third parties who promise playlist placements or a specific number of streams in exchange for compensation are likely using illegitimate practices without your knowledge.Īlthough universal technology has advanced enough to make it easy for people to utilize black hat strategies like these, Spotify has been working tirelessly to implement their own best practices and systems to combat stream manipulation on their site.įor example, Spotify uses “a combination of algorithms and manual review by employees to detect fraudulent streams and aim to remove fake user accounts and filter them out from our metrics on an ongoing basis, as well as to require users to reset passwords that we suspect have been compromised…” As easily as fraudulent users can steal an artist’s music to leech royalties, they can also buy streams from illegal third parties and fake them with illegal bots and click-farms. Click To Tweet Here’s what you need to know…īuying fake streams (along with many other illegal practices) on major streaming platforms like Spotify is nothing new.
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It's up to you to be conscious of scammers and misinformation, but we're here to provide a helping hand. Why Independent Artists Should Beware of Streaming Fraud Faking success, whether intentional or accidental, is way more harmful to your career than helpful. It’s up to you to be conscious of scammers, bots, and misinformation, but we’re here to provide a helping hand.
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Faking success, whether intentional or accidental, is way more harmful to your career than helpful. Even if you decide to work with a service that claims to be legitimate, they might be using the same illegal methods you’re trying to avoid. But the issue runs deeper than just buying streams. In a world that’s obsessed with stats, it’s understandable why. Streaming fraud is a serious problem in the music industry.